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On the other hand, by providing a chewing gum delivery system that keeps the extracts in maximum contact with the blood vessel-rich tissues of the mouth for the longest possible time, the nutraceuticals can make their way directly into the bloodstream through the mouth in a matter of 30-120 seconds and from there go directly to the brain. This means that the beneficial effects--relaxation, satiety, smooth energy, mental clarity, etc.--are experienced strongly and almost immediately.
When you swallow nutraceuticals as supplements or as part of functional foods, it requires that they spend an hour or longer in the stomach before passing into the small intestine where absorption begins — at which point, it will take an additional 2-3 hours for the bio-actives to fully cross the intestinal wall and make their way into the bloodstream. Like the proverbial frog being slowly boiled in water, the nutraceuticals will have an effect, but the effect is spread out over so much time that it will not be readily noticed under normal circumstances by the user.